![]() ![]() “All humans play, that’s our philosophy,” he said. ![]() Mr Joslin said he created the company to take away the stereotype that only ‘gamers’ play games on their mobile phones. Matt Clark (left) and Simon Joslin (right) started The Voxel Agents back in 2009. He says the App Store has allowed bedroom coders to thrive, taking away the problem that indie developers had with consoles and allowing them to get their games on millions of devices without the need for a big company to push it. All of these made at his home in rural Victoria. His first number one app came in 2010, his second in 2012 and then of course Crossy Road in 2014, with over 20 million downloads since November. While he had worked for some bigger companies in the past, his true success has come from developing games for the App Store. The aim of the game is to simply get a chicken to cross the road, although a few obstacles make it harder than it sounds.Ĭrossy Road itself was developed by Matthew Hall, 39, a developer who grew up on a sheep farm in Western Australia. More recently, the success of Crossy Road, a mobile game that reached number one right across the world has shone a light on the indie developer scene in Australia. Phil Larsen with Alex Butterfield and Gemma Refalo, members of his Fruit Ninja team. ![]()
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